💻 Workshop 3: E‑Commerce Training & App Training for Online Selling

⭐ Core Learning Components

• 1. Understanding E‑Commerce Platforms

  Students explore and compare:

  • eBay Seller Hub

  • Poshmark

  • Depop

  • Facebook Marketplace

  • Shopify basics (intro level)

  Skills Developed:

  • Platform navigation

  • Understanding seller dashboards

  • Reading analytics (views, impressions, conversions)

  • Recognizing platform differences and audience types

  2. App Development for Online Selling

  Students learn:

  • How selling apps function

  • What features buyers expect

  • How product listings are structured

  • How inventory syncs across platforms

  • Basics of user interface (UI) and user experience (UX) for selling apps

  Skills Developed:

  • Digital product understanding

  • Intro to app workflows

  • Understanding how tech supports retail

  • Problem-solving and digital communication

  3. Product Photography & Mannequin Styling

  Students practice:

  • Styling mannequins for online listings

  • Taking high-quality product photos

  • Lighting, angles, and background setup

  • Editing photos for clarity and accuracy

  Skills Developed:

  • Visual merchandising

  • Digital content creation

  • Brand presentation

  • Attention to detail

  • 💼 How This Workshop Translates Into Workforce Skills & Jobs

    This workshop prepares students for digital-first retail roles, which are among the fastest-growing entry-level jobs.

    Career Pathways Supported

    • E‑Commerce Associate (retail stores, thrift stores, warehouses)

    • Online Seller / Reseller

    • Digital Content Creator (product listings)

    • Customer Service Representative (online)

    • Warehouse & Fulfillment Associate

    • Inventory Specialist

    • Small Business Entrepreneur

    • Social Commerce Seller (TikTok Shop, IG Shop)